Develop an emotional connection beyond numbers and conversions

Creating a brand identity is more than just developing a brand logo and a brand name. How you define your brand has a lasting impression which gets carried in every product or service you introduce. Effective branding utilizes the visual elements that appeals to human sentiments. A proper branding, comprising of a brand name, logo and collaterals, should evoke positive emotions from the audience.

At Alpha BPO, we help companies to get a strong hold in the market through our crafted branding services. Our branding team consists of graphic designers, content specialists, market researchers and digital marketing experts working together to create a brand image that reflects across every single facet of the business.

Branding Agency Specialized in Establishing and Reconstructing Brand Images

We all know how imperative first impressions are and therefore, we pull out all stops to make a positive mark on the target customers. Brand identity is something that describes what your brand stands for and enables brands to create an instant connection with the audience.With our branding services, you can reinforce your brand identity or revive your diminishing brand image by giving it a new identity. We also provide branding services for startups to penetrate and establish their position in their sector and quickly get their brand message out and loud.

Brand Identity

Branding Services That Brings Your Business to Life


The brand identity of an organization never remains the same. As time evolves, so does the purpose of the brand and the direction in which it is headed. The brand identity to which the customers connect should also transform with the brand goals. We provide holistic branding services starting from research and development of the brand image to the delivery of the new brand identity to the public.

Brand Research and Strategy
A clear and concise brand message sets you apart from the competition. We conduct extensive research and analysis on your target market to find out the connection that will immediately take notice. You wouldn’t want your brand message to resonate a competitor’s identity and that’s why all our branding agency services is never complete without the competitor analysis. With all the essential information about market, competition and brand journey, we craft a compelling brand identity that will hook your audience.

Relatable Logo Design
The logo is the primary visual element that the audience connects with your brand image. We produce original logos with either images or typography depending on the audience. We analyze, create and refine the logo based on your inputs. We show you the best prototypes of the logos that will associate your brand visually and you can have your pick.

Matching Visual Assets
Apart from the primary brand logo, we also create a secondary brandmark and brand pattern that can be used across business collaterals. A combination of these can find its place in the business cards, logbooks, catalogues, brochures, packaging materials, letterheads, email signatures, social media profile images and cover images and any other stationery. We create the visual assets by following the same colour palettes, typography and image styles by making it relatable with your brand identity.

Exclusive Style Guide
The presence of the brand identity should be visible in every single aspect of your business from the couriers you send and down to the products you have in the office. When you have a clutter of different coloured collaterals, it confuses the customers. To avoid sending out mixed signals, we develop an exclusive style guide comprising of colours and elements that should be followed uniformly throughout your business in the present and future.

Refreshing the Brand Identity
Your old brand image may no longer convey the brand purpose you have right now, or you may have plans of expansion and your brand identity may not be relevant anymore. We provide 360-degree branding services that start with the brand name, logo, business collaterals and online branding necessities to revive, restore, or refresh the brand identity.

We are the top branding agency for small business, startups, and global organizations with years of experience in transforming and bringing businesses to life. We provide both offline and online branding services that help to connect with the customers on a personal level. Talk to one of our experts about the troubles your brand is facing and let us help you to get back on track, fast.